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Deliver optimum online shopping experience

Atatus is a full-stack, and real-time performance monitoring tool - We assist you in identifying issues that slow down the performance of your application and the entire system, potentially leading to a better shopping experience.

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Insights to improve retail/e-commerce industries

Discover how NamLabs tools solve retail/e-commerce problems.

Increase in the final stage drop-off rate?

Your customers may have encountered a terrible situation, such as a performance issue while purchasing a product, which may have resulted in a sudden drop-off.
Monitor your transactions, database calls, and external requests, such as third-party payment providers, which can be optimized with the help of the insights.

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Understand where your customers get stuck on your special day

Recreate traffic loads and other critical interactions to ensure that your application works as expected before any major sales such as Black Friday, Cyber Monday, and so on.
Resolve poor performance, delays, or security breaches due to your application's high volume of traffic these days.

Improve customer satisfaction

Satisfy all of your customers' needs without frustrating them, by providing a responsive web application 24/7.
Understand precisely where your customer struggle, and gain insights such as page load time, speed, and so on with core web vitals monitoring to optimize them before any impacts.

Our Products

Atatus

Monitor full-stack and find performance bottlenecks with actionable, real-time insights to diagnose and fix your web and backend apps.

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ReplayBird

Captures every in-page engagement with micro-gestures and analyze metrics to optimize the digital user experience.

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PagesMeter

Identify issues instantly and accurately that affect your search engine optimization, SERP rankings and visitor experience.

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Ui Inspector

Run an automated test on your user interface over a configurable time period to see how your UI performs without stacking code.

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We needed application monitoring (APM and client side) for some of our internal applications and have finally been able to check all the boxes with Atatus at an affordable price. Easy to deploy and configure, immediately valuable and detailed metrics, and bonus--no extra charges for integrations, 2FA, and SSO. Wins all around.

Whitney C Lead Architect

Frequently Asked Questions

What is Atatus and how does it help Retail/E-Commerce websites?

Atatus is the monitoring platform of the performance, availability, and behavior of web applications. In the context of Retail and E-Commerce websites, it helps identify potential issues that may impact the user experience, functionality, or performance of the site.

What are the key metrics monitored in Atatus for Retail/E-Commerce websites?

In application monitoring for Retail and E-Commerce websites, key metrics that are monitored include website uptime, page load times, server response times, error rates, and network latency. Other factors that may be evaluated include CPU and memory usage, database performance, and third-party APIs.

How does Atatus help improve the performance and user experience on Retail/E-Commerce websites?

By proactively monitoring the performance and behavior of web applications, application monitoring helps identify and resolve potential issues before they impact the user experience. This leads to improved website performance, increased customer satisfaction, and better business results.

Can Application Monitoring be performed in real-time with Atatus?

Yes, application monitoring can be performed in real-time, providing real-time insights into the performance and behavior of web applications. This enables organizations to quickly identify and resolve potential issues before they impact the user experience.

How secure is the data used in Application Monitoring for Retail/E-Commerce websites?

Application monitoring providers typically take security very seriously and have implemented a number of measures to ensure the security of customer data. These may include encryption of data in transit and at rest, secure access controls, and regular security audits. Additionally, some application monitoring providers may be fully compliant with industry-standard security regulations, such as PCI DSS.

How does ReplayBird help Retail/E-Commerce websites?

Improves User Experience: Session replay helps identify areas of friction in the user journey, allowing retailers to optimize their website for better user experience.
Increases Conversion Rates: By analyzing user behavior, retailers can make data-driven decisions to improve the checkout process, reduce cart abandonment, and increase conversion rates.
Enhances Customer Support: Session replay can provide customer support teams with valuable information about customer interactions with the website, making it easier to resolve customer issues.
Optimizes Website Performance: Retailers can use session replay to identify website performance issues, such as slow load times, and make necessary improvements to ensure a fast and smooth user experience.

What are the privacy concerns with session replay?

Session replay records personal information, such as mouse movements and clicks, which can be considered sensitive information. To address privacy concerns, session replay providers usually offer options to mask sensitive information, such as credit card numbers, and allow for user opt-out. Retailers should be transparent about their use of session replay and take measures to protect customer data.

Can session replay work on mobile websites and applications?

Yes, session replay can be used to record and replay user interactions on both desktop and mobile websites and applications.

How long is the recorded data stored in ReplayBird?

The duration for which recorded data is stored can vary depending on the session replay provider. Some providers offer the option to store data for a specified amount of time, while others may have unlimited storage.

Is ReplayBird session replay only for e-commerce websites?

No, ReplayBird session replay can be used by any website or application that wants to better understand user behavior. Other industries, such as financial services, healthcare, and gaming, also use session replay to improve the user experience.

How is session replay different from analytics?

Session replay provides a visual representation of user interactions, while analytics provides quantitative data on website performance, such as page views and bounce rates. Both session replay and analytics provide valuable insights into user behavior, but session replay offers a more in-depth view by allowing the playback of user sessions.

How does PagesMeter help Retail/E-Commerce websites?

Improves search engine visibility: By identifying and fixing technical and content-related SEO issues, a website SEO audit can improve a retail or e-commerce website's visibility in search engines, leading to increased traffic and sales.
Increases conversions: By optimizing the website for relevant keywords, an SEO audit can improve the website's relevance to search engine users, increasing the likelihood of attracting targeted traffic and conversions.
Enhances brand reputation: A well-optimized website can enhance a retail or e-commerce brand's reputation by providing a positive user experience and demonstrating the company's expertise in its industry.

What are the key elements of a website SEO audit?

A comprehensive website SEO audit should consider the following elements:

Technical SEO: including website structure, URL optimization, mobile responsiveness, and website speed
On-page optimization: including content optimization, keyword targeting, and meta data
Off-page optimization: including backlink profile analysis and link building strategy
Local SEO: including location-based keyword targeting and Google My Business optimization (for retail stores)

How often should a website SEO audit be conducted?

It's recommended to conduct a website SEO audit at least once a year, or more frequently if significant changes are made to the website. SEO is an ongoing process, and a regular audit can help ensure that the website remains optimized and relevant to search engines and users.

What are the benefits of using automated testing for Retail/E-Commerce websites?

Automated testing can provide many benefits for Retail/E-Commerce websites, including:

Improved reliability and stability: Automated tests run the same way every time, ensuring consistent and accurate results.
Increased speed and efficiency: Automated tests can run much faster than manual tests and can be run in parallel, which increases the speed and efficiency of the testing process.
Early identification of issues: Automated tests can detect issues earlier in the development process, reducing the time and cost of fixing them.
Better coverage: Automated tests can cover more scenarios and edge cases than manual tests, providing better overall coverage of the website.
Better collaboration between developers and testers: Automated tests can be shared and maintained by both developers and testers, improving collaboration between the two teams.

What types of tests can be automated for Retail/E-Commerce websites?

There are many types of tests that can be automated for Retail/E-Commerce websites, including:

Unit tests: Tests individual components or functions of the website to ensure they work as expected.
Integration tests: Tests how different components of the website interact with each other.
Functional tests: Tests the functionality of the website, including user flows and interactions with the website.
Performance tests: Tests the performance and scalability of the website under different loads and conditions.
Security tests: Tests the website's security measures, including testing for vulnerabilities and attack scenarios.

How can automated testing improve the customer experience on Retail/E-Commerce websites?

Automated testing can improve the customer experience on Retail/E-Commerce websites by:

Reducing downtime: Automated tests can detect and report issues before they affect the live website, reducing downtime and improving the overall availability of the website.

Improving the stability of the website: Automated tests can identify and fix issues before they cause problems for customers, improving the overall stability of the website.

Improving the speed and responsiveness of the website: Automated performance tests can help identify and fix performance bottlenecks, improving the speed and responsiveness of the website for customers.

How often should automated tests be run for Retail/E-Commerce websites?

The frequency of automated tests for Retail/E-Commerce websites depends on the size and complexity of the website and the development process. Typically, automated tests are run after each code change and can be run as part of a continuous integration and continuous delivery (CI/CD) pipeline.

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